July 2022: Tips For Designing Your Marketing Models For High Occupancy!

When selecting the location for your model apartment, it’s best to select a unit with the highest unit count and one that presents some challenges to furnish. Since residents spend more time in their apartments than anywhere else, no matter the quality or quantity of amenities, it’s essential to show residents and families that all units have the potential to be welcoming and comfortable. It’s also important to utilize typical scale furnishings to help families and residents visualize their personal belongings in the space…